Seasoned, sensible, and usually smiling.
Are you here for business support? I specialize in AI implementations and email campaigns for self-employed individuals, family-run businesses and one-store shops. Sensible growth... real results.
"Live presently, breathe consciously, produce responsibly, impress daily, behave pleasantly, express directly, inspire regularly, walk peacefully, think fluidly, dream constantly, achieve progressively, evolve ethically, guide instinctively, act authentically and engage with...sincerity."
AI implementations and email campaigns — the two most powerful tools available to small business right now. I bring both together with 30 years of marketing instinct behind every decision.
Sincere, sensible and reliable services available by project. Sweat equity and bartering options available. Let's discuss.
Custom AI systems for real people... not tech departments. Automations, integrations and apps built specifically for your business. This is where your next level lives. Starting at $50/month.
Let's Talk →
The biggest untapped opportunity in small business right now. AI-powered email strategy, writing, creative and campaign management. 60% open rates aren't luck — they're built.
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Images, videos, social media, UGC and branded materials. Your voice, your audience, your goals. From concept to published.
Let's Talk →Full Services List
I build custom applications for clients — real software, real results.
Client App · WSS Water Services · Grey Bruce
A custom operational dashboard for a certified water services operator. Zone management, auto-invoicing, analytics and printer-friendly reporting — one person running an entire service territory.
Client App · TAP · Mobile Operations
A mobile-first application for field operations. Real-time data capture, reporting and workflow management — designed for the person who runs their business from their phone, not a boardroom.
Multi-million dollar campaigns at a Toronto ad agency... to hand-crafted strategies for Grey Bruce's most interesting small businesses. Every client gets the same care, same commitment, same results.
Lyntech Repair
WSS
Grunt Soap Co.
Clearview Highlands Farm
Working Dirt MachineryLyntech RepairWSSGrunt Soap Co.Clearview Highlands FarmWorking Dirt Machinery
Email Campaign · 2026
Website launch email for a Grey Bruce trades business. 369 emails. Zero spam. Immediate traffic across 3 service pages.
60% open rate
AI App · Grey Bruce
Custom AI dashboard for a certified water operator. Zone management, auto-invoicing and full analytics for a one-person operation.
Full AI operations
Brand · Content · Social
Brand content and social strategy for a Canadian veteran-owned artisan soap company. Battle-tested creative for a battle-tested product.
Brand + content"She has a gift for taking branding and content confusion and making it clear. If you are looking for a guide to find clarity and direction, look no further. She will lead the way."
Professional Speaker & Life Coach
"Silvina empowered me to make it happen. She helped me organise my message while breaking it down into manageable action steps. I now have a finished product."
Tone Your Soul
"Gifted at helping you get to the deeper level so you attract your clients. Her ability to take my thoughts and create a meaningful message is amazing."
OnPurpose Consulting
A proud Canadian citizen with deep connections to various cultural influences, I hail from Argentina... adding to my global footprint with extended stays in Brazil, France, Spain and Poland. My formal education spans Business Marketing, Mental Health for Youths, and diverse meditation practices from Eastern and Western approaches. A relentless, inquisitive nature to explore and embrace the human condition.
A big dreamer who moves forward in small steps. My professional journey started in print marketing and sales, eventually finding myself at a distinguished Toronto ad agency in the 90s. There, I planned and executed multi-million dollar media campaigns for CIBC, Suzuki Motors and the National Ballet of Canada. Despite early success, the stress of the advertising industry's low-conscious culture compelled me to pivot into new goals. I emerged infusing purpose, meaning and responsibility into ways of working, thinking and being.
Since then, I have curated 14+ websites across various industries, produced thousands of marketing assets, and 20+ promotional events. My expertise lies in helping small businesses grow strong foundations, communicate niche messages and step confidently into their success journey.
No contracts signed in the dark. No action before alignment. Here's exactly how we begin.
We meet — Zoom or phone. You talk, I listen. No pitch, no pressure. An honest conversation about where you are and where you want to go.
Within one week, I return with a detailed plan — clear objectives, defined budget, specific steps. You approve before a single dollar moves.
50% deposit. Work commences. Remaining balance on completion — before transfer of any produced assets. Simple. Yours.
Sweat equity and bartering available. Ask me.
I help small, owner-operated businesses across Ontario — Grey Bruce to Hamilton, Stratford to Barrie — build their marketing with real strategy and real execution. Websites, email campaigns, AI tools, content creation, social media and brand assets. Not theory. Actual work, done.
AI automation means building systems that handle repetitive tasks so you focus on the work only you can do. For small businesses: automated email responses, client intake, reporting dashboards, custom tools replacing hours of manual work. Spending more than two hours a week on something administrative? You probably need it.
Absolutely. Based in Kemble but I work with clients across Grey Bruce, Owen Sound, Collingwood, Barrie, Hamilton, Stratford and beyond — including remotely across Canada. Most work happens by Zoom, email and phone. Geography is rarely a barrier.
You get me — directly. Not a junior account manager. I've planned multi-million dollar campaigns at a Toronto ad agency, appeared on CBC Dragon's Den, and have 30+ years of hands-on experience. You get that expertise at freelance rates, with personal attention a small business deserves.
By the hour or by project scope. AI automations from $50/month plus a one-time development fee. Email campaigns vary by package and list size. Sweat equity and bartering options available for the right fit. Book a free call and we figure it out together.
Yes — fully trilingual in English, Spanish and French. I can work with clients and create content in all three languages. Valuable for bilingual markets, Franco-Ontario communities and businesses serving diverse Canadian populations.
First conversation is free, easy and no pressure. Book a 45-minute call... let's see if we're a fit.
Phone
Location
Kemble, Ontario, Canada
Languages
English · Español · Français